Our industries
Rich media including television, moving content and on-demand video
With the proliferation of well-written, high production-value content, it could be argued that we are in an unparalleled golden era for television.
Fuelled by international platforms distributed over near-universal fixed or mobile broadband networks, this era has been characterised by global business models and a wave of horizontal and vertical consolidation.
We work right across the television and on-demand value chains and help content creators, sports brands, channels, platforms and titans work out and adapt to new business models and services within the sector.
Platforms and telcos
Over the past 20 years, regulatory policy and new technology has created a plethora of competitors for platforms and telcos. Consequently, many players have looked to premium services as well as the speed, functionality and breadth of content and service required to differentiate them and avoid commoditisation.
We help platforms and telcos wrestle with the key challenges of new services, monetisation, content rights, exclusivity versus sub-licensing, packaging, D2C versus B2B, and churn management.
News
With the disruption of the last 5 years, the global news industry has seen a significant increase in consumer engagement. This has, in turn, led to increased interest by domestic and international media groups in digital and television news and current affairs.
Building a sustainable channel, platform or business out of this interest is not straight-forward. Vision and proposition needs to be carefully balanced with audience and commercial reality.
To succeed, businesses need to acquire or develop an ‘unfair advantage’ such as control over a brand, an audience niche, unique content or an operating model.
Our team has unique strength in news development - in strategy and operational consulting as well as in brand licensing, distribution and JVs.
Print, social and online media
The rise of paywalls, content syndication, programmatic advertising, e-commerce and digital-physical hybrid models has had a transformational effect on previously traditional print publishers such as magazines and newspapers. However, questions remain as to how stable new revenue streams are and the timings of withdrawal from physical print.
For those without legacy media, social and online offers unique ways to create new brands that may combine a digital destination with distributed content on 3rd party social networks such as TikTok, Snapchat, Substack and Instagram.
Our team have recently been helping a number of players in the print and social spaces determine their next moves in these fast-moving and highly creative sectors.
Education Technology
With global education spend estimated at US$5.5 trillion annually, digital education represents an inevitably valuable long-term market.
However, with over 130,000 schools in the US alone, the market is complex with go-to-market varying greatly depending on subject, degree of pedagogy, and the desired end-user.
With 20+ years of experience in digital education, our team is highly versed in the area. Our principals’ experience includes advising Governments on national digital education schemes, helping broadcasters with the edutainment and education strategies, and founding their own EdTech platforms.